Press Releases

Riverside EpiCenter Announces Strategic Partnership with Xperience LIVE to Expand LIVE Entertainment and Cultural Programming in West Atlanta

June 02, 2026 · By Christopher L. Boyd, Ph.D. | General Manager · 4 min read

20260601 - Xperience Live Announcement

Mableton, GA – MAY 29, 2026 – Riverside EpiCenter is proud to announce a new strategic partnership with Xperience LIVE designed to expand high-quality LIVE entertainment, cultural experiences, and community-centered programming throughout Mableton, Metro-Atlanta, and the Southeast Region.

The partnership reflects a shared commitment to creating more engaging weekday and weekend experiences at Riverside EpiCenter while answering the growing request from the community for more wholesome, professionally produced LIVE events.

Together, Riverside EpiCenter and Xperience LIVE will collaborate to develop and execute a broad range of programming including concerts, comedy shows, live podcasts, family entertainment, business networking events, cultural experiences, sports-related activations, and creative media opportunities.

The initiative aligns with Riverside EpiCenter's continued evolution as a destination where entertainment, wellness, business, and community converge under one roof.

Dr. Christopher Boyd, General Manager of Riverside EpiCenter, shared his enthusiasm about the partnership:

For years, members of our community have asked us for more LIVE entertainment and more consistent programming throughout the week and on weekends. This partnership with Xperience LIVE is an exciting step toward answering that call. We believe there is tremendous opportunity to create experiences that are not only entertaining, but also uplifting, culturally enriching, and community-centered. We feel very good about the potential of this relationship and what it can mean for the continued growth and programmatic reach of Riverside EpiCenter.

Varick Baiyina, CEO of Xperience LIVE, emphasized the shared vision behind the collaboration:

Xperience LIVE believes entertainment has the power to bring people together, inspire communities, and create lasting cultural impact. Riverside EpiCenter has already established itself as a transformational destination in West Atlanta, and we are excited to help expand the LIVE experiences, partnerships, and programming opportunities available to the community. This partnership is about creating meaningful moments and building something sustainable for the future.

The partnership is expected to support:

  • Expanded LIVE entertainment offerings
  • Increased cultural and community programming
  • Greater opportunities for artists, creators, promoters, and entrepreneurs
  • New sponsorship and partnership opportunities
  • Enhanced utilization of Riverside EpiCenter spaces throughout the week
  • Scalable signature events and recurring experiences

Programming announcements and event details will be released in the coming months through Riverside EpiCenter's digital channels and marketing platforms.

About Riverside EpiCenter Located at 135 Riverside Parkway in Mableton, Georgia, Riverside EpiCenter is a 113,000-square-foot multi-use destination featuring entertainment venues, fitness and recreation spaces, creative media capabilities, meeting and event facilities, and community-centered experiences designed to empower people and inspire communities. #MakeEverydayEPIC

About Xperience LIVE Xperience LIVE is a creative entertainment, marketing, and event strategy company focused on producing impactful LIVE experiences that connect people, culture, and community. Through innovative programming, strategic partnerships, audience engagement, and experiential event execution, Xperience LIVE works to create memorable moments that inspire, entertain, and bring communities together.

Frequently Asked Questions (FAQ) Riverside EpiCenter x Xperience LIVE Partnership

What is the purpose of the partnership? The partnership was formed to expand LIVE entertainment, cultural experiences, and community-centered programming at Riverside EpiCenter while creating more consistent activity throughout weekdays and weekends.

Why did Riverside EpiCenter choose Xperience LIVE? Xperience LIVE brings experience in entertainment programming, event strategy, marketing, partnership development, and audience engagement. Riverside EpiCenter believes the collaboration has strong potential to help elevate the quality, consistency, and reach of future programming initiatives.

What types of events can the community expect? The partnership may include:

  • Concerts
  • Comedy shows
  • LIVE podcasts
  • Cultural festivals
  • Sports-related programming
  • Business and networking events
  • Family entertainment
  • Creative media activations
  • Influencer and creator experiences

Will the programming align with Riverside EpiCenter's mission and values? Yes. Riverside EpiCenter remains committed to offering experiences that are community-centered, professionally executed, and aligned with the organization's standards and values.

Does this partnership mean Riverside EpiCenter is becoming a concert venue only? No. Riverside EpiCenter will continue operating as a multi-use destination focused on fitness, business, recreation, events, community engagement, and entertainment. The partnership simply expands the organization's ability to deliver more LIVE programming experiences.

Who has final approval over programming and events? Riverside EpiCenter maintains final approval authority over all programming, partnerships, marketing, and event initiatives associated with the facility.

How will this partnership benefit the community? The partnership is expected to:

  • Increase access to quality entertainment in West Atlanta
  • Create more opportunities for artists and entrepreneurs
  • Drive economic and community activity
  • Enhance cultural engagement
  • Expand family-friendly and community-centered experiences

Will there be opportunities for sponsors, vendors, and promoters? Yes. Riverside EpiCenter anticipates opportunities for strategic sponsors, community partners, vendors, creators, and promoters to engage with future programming initiatives.

When will events be announced? Programming announcements will be released on a rolling basis through Riverside EpiCenter's website, email marketing, and social media channels.

Where can people learn more? For updates and announcements, visit: Riverside EpiCenter Official Website - https://riversideepicenter.com Xperience LIVE Official Website - https://www.xperienceliveevents.com

Christopher L. Boyd, Ph.D. | General Manager
Written by

Christopher L. Boyd, Ph.D. | General Manager

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